About the Book
Wabi-Sabi is a limited edition Neenah paper promotion book based on wabi-sabi, a Japanese aesthetic centered on the acceptance of transience and imperfection. The book showcases the different types of texture, weight, and color of paper that is offered.
Challenge
Not only the book had to include the information on the kinds of paper, it also had to inform the reader about the philosophy and the application of wabi-sabi. The book also had to include at least two productional techniques (die cutting, embossing, and such) and at least a spread features folding.
Approach
I left a plenty of negative space when designing each spread so that the viewer would feel comfortable and zen when reading each spread. For the spread about pottery application of wabi-sabi, I used gold embossing powder to create the texture for kintsugi pottery. The book was hand-bound using coptic stitch technique.
